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YFC is a British Fashion Marketing Consultancy focused on the Great British High Street Independent  Lifestyle Retail and Boutique market.

We consult on a range of fashion and internet marketing services for British Independent Retailers, Fashion Boutiques and emerging International Fashion Brands.

We offer these services also to emerging European or International Brands wishing to expand their business or test their product in the UK marketplace.

Our purpose is to help our British retail clients source new brands from abroad and expand their internet and social media visibility.  We believe this will result in increased footfall to their existing bricks and mortar outlet/s as well as increase their online retail sales.  We hope to help ‘ level the playing field ‘ for our retailers to increase their market share by providing an easy to navigate, transactional and fully responsive internet platform as well as other retailer-specific internet and social media marketing services.

Our marketing experience includes designing and setting up trade exhibition stands in the UK for European brands.  The images below show examples of trade exhibition stands that we designed and set up as UK distributors for CARLING from PARIS and GRONNBAEK from DENMARK at the PURE venue in Kensington.

We offer e-mail and Trade Exhibition marketing initiatives for International Brands wishing to enter the British Market.

Our British High Street retailer database is focused, comprehensive and current as well as being GDPR compliant.

We target special, ‘ out of the ordinary ‘ independent retailers and department stores that are well established in their own local market and known for offering the latest, fashionable, contemporary trending products and provide excellent customer service.

We focus on discerning, thirty-plus stylish and independent adults who are fashion followers, know the brands and product lines they are searching for and are looking for something new and different, not to be found just anywhere.