YOUR CONNECTION TO MARKETING YOUR FASHION BRAND IN GREAT BRITAIN

MARKET OVERVIEW :

With a population of over 65 Million, the British Market is a sizeable market to approach. It is hugely competitive and it is not as easy a market to approach as in the past. Whilst reviewing the market after the Covid lockdowns my database has been and is being updated to reflect those boutiques that survived the pandemic and continue to trade successfully. These retailers continue to search for new brands to stock.

There are 84 plus major womenswear fashion chains with private label or multi-brand outlets across all of the major cities and catchment areas in the UK. This is the main competition.

There are 80 major cities and catchment areas across the UK.  It is possible to sell to one or even more good quality multi-brand boutiques in these cities and catchment areas. Most have successful websites promoting the products and brands that they stock.

There are over 70 Geographic Counties across the UK.  In addition to the cities already mentioned it is possible to sell to many more multi-brand boutiques in smaller towns and villages.  Mostly dependent on their local, regular clients some also have successful websites.

There are many Independent Department Stores still offering fashion departments. It is possible to sell to up to 80 fashion departments